
Zillow Offers Awareness Campaign
Insight:
The stress that comes with the traditional way of selling a home is seen as a necessary evil.
Idea:
Chill. Just sell it to Zillow. Let’s show just how awesome it feels to go through a hassle-free selling process. When you sell to Zillow, you’re in control so your move feels much more chill.
Launching December 2021
Agency | Zillow Studio Z
CW: Hannah Maines + Maria Hashim


